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4 Ways Technology Can Help Your Business Save Money

March 26, 2015 By dave

By now, you know that technology is an integral part of marketing a small business. You know it’s essential to have a website, an up-to-date Google listing, top reviews on Yelp; you see how technology has broadened your business’s exposure, but have you figured out how it can also cut your costs and increase your profits? Here are some examples.

Technology in business

1. Energy technology lowers bills

Energy efficiency gets results. Bulbs certified by Energy Star (which enforces the strict guidelines set forth by the EPA) use 70-90% less energy than traditional light bulbs. Those energy reductions translate, quite simply, in to cash.

If your business switched to exclusive use of energy efficient bulbs, the savings would be impressive, so imagine if you utilized other “efficient” methods like toilets that reduce water waste and solar panels instead of electric heat.

2. Social media as free advertising

The key here is simply a willingness to change. The cost saving methods of advertising available via social networks like Facebook, Twitter, Instagram, Youtube and Pinterest are only cost saving if you’re willing to put aside your old ideas about what constitutes effective advertising.

Gone are the days of the campy local television commercial, the radio commercial, the newspaper ad. We live in a world of blogs, podcasts, and DIY-everything. So, if you really want your company’s word to meet ears: you have to create worthy content.

3. Tablets for all industries

Early on, it was exciting to see how tablets might change the way doctors interact with patients, granting them effortless access to medical records, treatment ideas, and even making perscription sharing and updating more efficient.

Now, it’s become apparent that if you’re a small business, and you aren’t maximizing the power of the tablet, you’re missing a big boat. No other device saves time (which is equivalent to saving money), almost eliminates paper waste (also money), and streamlines communication the way a tablet can.

4. Credit card processing

Speaking of tablets, the old way of taking payment using a credit card machine and a phone line, is not only costly and unreliable, it’s cumbersome. Thanks to mobile payment technology like Square, companies can easily accept payment on the go (no more costly and risky invoicing), and can save money by cutting back on processing fees.

5. Ordering online

Once, your company thought that a Costco membership and a big utility closet were the most effective way to minimize operational costs. But internet retailers have turned the tides, making it possible to purchase office essentials online at a fraction of the cost, using a fraction of the space.

Web vendors often offer membership services which promise real benefits: exclusive discounts, better prices, and special shipping, unlike the less obvious perks offered by a company like Sam’s Club where the costs are not dramatically reduced for buying in unnecessary bulk.

Filed Under: Gadgets, Laptops, Portable Media Tagged With: credit card processing, energy technology, how technology can help business save money, ordering online, social media

The Flexible Laptop

May 25, 2011 By Nick


Laptops like most consumer electronic goods are hard and sensitive to shock and even the most expensive ones which use some of the best technology can offer in terms of shock protection. Then comes the ability to produce electronics circuits onto flexible substrates that would allow them to bend and twist without damaging the circuitry and other electronics parts which could herald the age of the less sensitive electronic products. These products are already in use but the future holds more surprises such as the flexible laptop that won’t cease to function after you kinda’ sat on when you were on the bus.
These flexible gadgets and gizmos (OLED’s for example are just some of the exciting new fields of applications for these flexible electronics) would be better for you can’t fathom the amount of abuse we subject current gadgets nowadays. The cellphone that prevented your car door from closing, the iPod that fell out of your pocket while you were skateboarding and many other crazy stuff that would all fall as “out of the terms and conditions of reasonable use” that not only invalidates the warranty but utterly removes all hopes of future repair. Having flexible electronics would allow these gadgets to withstand the twisting and wrestling they undergo in out pockets as we scramble to stuff them full with all the other must have gadgets every time you step out of that door into the world.

Filed Under: Cellphones, Fashion, Features, Gadgets, Laptops, PDA's, Portable Media, Toys Tagged With: Flexible Circuit Boards, Flexible laptops, Future Tech

Gadgets For The Beach

April 27, 2011 By gecko

product_image.phpIt’s time to hit the beach! I bet that many of you have been waiting for this time for the first half of the year. Some of the best times of my life have been spent at the beach, and I have to say that in addition to the surf and the sand, I love bringing cool gadgets to play with. If you are the same, you’d love to get your hands on these gadgets.

Flip Plus Waterproof Case
There are waterproof cases for most any kind of gadget these days. But if you want to take videos and stills without worrying about ruining your camera, I suggest that you get a Flip. It has been around for quite some time and it is quite cheap. Then get a waterproof case for it and you’re all set!

Atlantic Ego Ice Waterproof iPod Dock
What’s a beach party without music? Of course, you wouldn’t want your iPod to get ruined because of the water. With this waterproof iPod dock, you can play music even if you’re in the middle of the pool. You can use this dock with any kind of iPod, and it uses simple AA batteries!

Panasonic Toughbook
Okay, this one may not be as easy to get as the first two. It is the toughest laptop out there, no doubt about it, but it will also set you back almost $2000, even more. Still, if you have the cash to spare, this is the laptop to bring to the beach – or practically anywhere!

Any other gadgets you’d like to bring with you?

Filed Under: Cameras, Gadgets, Laptops Tagged With: Gadgets, travel

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